July 23rd, 2007
Ad Company That Wants You To, "Shoot," The Rapper, May Now Have To Pay Him
Rapper 50 Cent has launched a $1 million lawsuit against an advertising company which began airing a game called Shoot the Rapper. Online advertising company Traffix Inc allegedly used an image of the rapper in this pop-up game and this unauthorized usage has irked 50 Cent.
50 Cent, whose real name is Curtis Jackson, brought the suit against the company on Friday. His lawyer Peter Raymond agreed that the promotion does not use his client’s name, but the likeness is there for all to see. “For all those reasons, he is personally offended,” said Mr Raymond.
What the hell was the ad company thinking?















July 23rd, 2007 at 7:40 am
1st again
July 23rd, 2007 at 7:40 am
50 gets money
July 23rd, 2007 at 7:44 am
being that he got shot 9x i would understand… he probably had flash backs or some shit. more money, more money, more money
July 23rd, 2007 at 7:45 am
im stanky rich
July 23rd, 2007 at 7:50 am
good i hope they have pay all of it… considering that Hip-Hop always getting sued over the violence and gets the finger pointed at its time for them to take the blame and pay up
July 23rd, 2007 at 7:55 am
I heard of this 4 quite some time now and feel the media loves to “shit” on rap music and hip-hop in general. I honestly hope this is another mil (or quarter of it) for 50 to receive because Traffix INC. played themselves and were very insensitive about the issue. Especially a dude who got shot 9 times, etc……Come’ on!
July 23rd, 2007 at 8:03 am
Cosign 5 and 6
July 23rd, 2007 at 8:05 am
people always talk about hip hop promoting violence and what does traffix inc do, they try to shut down hip hop by promoting the same thing they were complaining about-violence, how stupid that is wat you get for your stupidity.
July 23rd, 2007 at 8:29 am
This is the 50 I love and respect (the business, intelligent & sensible side)…GET THAT MONEY, FIF!
July 23rd, 2007 at 8:34 am
How is he gonna get pissed? I can understand him being mad that they used his likeness, but he talks about shooting people all the time. And as far as the company being insensitive to him getting shot 9 times, that’s what his entire career is based on. He brags about it all the time.
July 23rd, 2007 at 8:39 am
HA HA HAHAHA IAM LAUGHING TO THE BANK RIGHT NOW, I I IGET IT FORBES CAN ADD THIS MILL TO PUT FIF ONTOP OF THE ENTERTAINERS THIS YR
July 23rd, 2007 at 8:48 am
50 knows what sells. That’s all that is. He is all about the business, and unfortunately it is a grimy one. He can care less about how he pollutes and infultrates the minds of others. If talking about killing and being the toughest gangster on the street GETS HIM MONEY, by all means he is gonna continue to sell that type of music. IT IS ALL A GIMMICK/HUSTLE. WHERE EVER HE SEES AN OPPORTUNITY TO GET RICHER BY ALL MEANS HE GONNA TAKE IT. Wouldn’t you? If music like NAS and COMMON’s were relevant and the type of music that was selling/popular, I can gaurantee you that 50 would change up his rap game into some intelligent, lyrical, positive floetry shit. Like I said…just a business man being a business man. IT IS ALL A GIMMICK.
July 23rd, 2007 at 8:56 am
I see this shit all over myspace.
July 23rd, 2007 at 8:56 am
I knew it was a matter of time till 50 let those lawyers loose.
July 23rd, 2007 at 9:00 am
DAMN THAT WAS MY FAVORITE GAME SH*T WHY THEY ALWAYS SHUTTIN GOOD SH*T DOWN
July 23rd, 2007 at 9:01 am
HEY MIMI
July 23rd, 2007 at 9:19 am
50 can talk about violence on wax because its art and he has freedom of speech. this ad company used his likeness without permission. I woulda sued them too. u let one company get away with using his likeness then other companies then other companies might do the same.
July 23rd, 2007 at 9:36 am
50 need to sue for more than a mil..he gon win this case
July 23rd, 2007 at 9:37 am
i play that game all the time lol its an ad on myspacce but its shoot as in photograph(there is a photographer u play with} neway i dont cae either way i aint seein no 50 cent money n that ad company prolly cakin it 2 so who cares
July 23rd, 2007 at 9:38 am
they dont mean shooting with a gun its with a camera cmon yall neva seen this ad b4
July 23rd, 2007 at 9:44 am
@ Gross405
whatup boo, i’m chillin and i’m sure you doing the same.:)
And I agree with the points that Blanco Montana, brought up.
July 23rd, 2007 at 10:02 am
fif settin an example thats why dis nigga iz my favorite. and mimi whattup!!!lol. and realtalkny yall need to post freekey zeek wit camron and juelz daddy back and see what ppl think its hot
July 23rd, 2007 at 10:20 am
fif get dat money nigga muhfucka genius
July 23rd, 2007 at 11:18 am
g-unit!
July 23rd, 2007 at 11:35 am
lol i’ll admit…i have “SHOT THE RAPPER” not cuz of the ringtones and shit, just to see if he could survive a couple more bullets to that ugly ass face of his!!! lol, jk… but seriously why you trippin fifty?? its only a little ad, and ur sueing the company for a million?!?!?! you already got money, wtf u need another million fo???
July 23rd, 2007 at 11:48 am
fifty leaking money with all the wack ass acts he signed that flopped..and he’s not going to win that case i know he a monkey looking rapper but he aint the only one…….. as long as ur name isnt used they can say thats any rapper he gone need that mill after this raggady ass album flop this guy really starting to act like a dick head…i would be impressed if he said he was gonna give the money to charity
July 23rd, 2007 at 12:29 pm
u niggas are stupid, if u look at the banner, the dude is holdin a camera and 50 is on red carpet, so basically its sayin “shoot” the rapper as in take a picture of him u fuckin idiots…….smh at the comments sayin ad company promoting violence, lmao
anyways, 50 is rich as hell, yes, BUT, the ad company has no right to use an artist’s image without the artist gettin paid or at least knowing about it….still, 50 is a greedy motherfucker
July 23rd, 2007 at 12:46 pm
i thought the game was to shoot him with the camera…this lawsuit is going to get thrown out. 50 cent is supposed to be a gangsta….gangstas don’t sue…
July 23rd, 2007 at 12:51 pm
Wow Weezy save this song.
July 23rd, 2007 at 1:03 pm
Shout out to my dude S.Mc…whattup
.
lol @ “gangstas don’t sue”…Good point. 50 was NEVER a gangsta to begin with. IT’S ALL A GIMMICK. Just like gangstas aint home bodies that chill out in they mansions in Connecticut twiddling they fingers all day. Real gangstas stay on the grind, are always on the move, and love the city life, NO MATTER HOW MUCH MONEY THEY GOT. AND THEY SURE AINT LIVING IN CONNECTICUT. They may live in a suburb close to the city, to transport back and forth. BUT, THEY DAMN SURE AINT MOVING TO CONNECTICUT. LOL.
But, you gotta respect his hustle it got him this far, and made HIM this rich.
July 23rd, 2007 at 1:18 pm
This is what bothers me about the whole thing. When 50 first came out, every other sentence coming up of his mouth was “I got shot 9 times.” The dude walks around with a bulletproof vest on. You could hear guns going off on every other record. The dude in the beginning of his career seemed to glorify his experience. And people ate it up like “Oh, 50 a real n*gga” “He’s gangsta” blah blah blah…
And something like this gets him angry enough to sue? Their lawyers (if they are smart AND if it ever gets to court), are going to tear 50’s image apart and rightfully so. You get upset that a game wants to “shoot” you but you are run your mouth like you a damn target everywhere you go?
July 23rd, 2007 at 1:29 pm
Mi Mi, i too am lol @ gangstas don’t sue.
of course 50 is not a gangsta, and as far as i know he’s never proclaimed to be affiliated with any type of gang. yea he makes shoot em up bang bang music, but thats what his fanbase obviously likes…hence his sales. when he steps out the booth and into an interview room, it’s obvious that he is no longer 50 cent, and he becomes curtis jackson. to me 50’s always been a hustler…and hustlers can make their money legally and illegally. if successful, 50 can make some money off of this suit legally. they did use his likeness, therefore i believe they will try to settle out of court for an “undisclosed” amount.
July 23rd, 2007 at 1:34 pm
Ciara…in my opinion, it seems 50 doesnt care about what the “shoot the rapper” game entails…in fact 50 does have a violent videogame with his image in it that he officially endorses. i think its more about the fact that curtis wants $$$ from the ad company who is exploiting his image or likeness. it’s about business, not emotions.
July 23rd, 2007 at 3:28 pm
WHY IS “SHOOT” SURROUNDED BY COMMAS???
If you knew how to write eloquently without trying too hard to look right and keep messing up, you would know that “to shoot” is the object of the sentence and just because you needed to quote “shoot” doesn’t mean you need to use commas.
It’d be different if you wrote headlines that didn’t show that you are trying so hard to write eloquently. I will keep these coming until it changes.
WRONG:
Ad Company That Wants You To, “Shoot,” The Rapper, May Now Have To Pay Him
RIGHT:
Ad Company that Wants You to “Shoot” the Rapper May Now Have to Pay Him
July 23rd, 2007 at 7:29 pm
#30
u have no clue about 50’s street cred so stop talkin out ya ass bout how hes never been a gangster and what not…..dude lived in southside queens and worked under preme, everythin he talks bout in ghetto quran describes the history of gangsters in southside, trust me, the same nigga that made candy shop used to be gangsta, its just that the money changed him after get rich or die tryin…
also, to the stupid nigga talkin bout how 50 was never affliated in a gang, OF COURSE NOT, THERE ARE NO GANGS IN NY, JUST CREWS AND INDIVIDUAL HUSTLERS, GANGBANGIN IS A CALI THING…..
July 23rd, 2007 at 8:33 pm
^^^^LMAO @ U. What clue do you have?! lol. I’m not even gonna respond to your ignorance with a ANSWER. Your name says it all. Stick to knowing shit about your CALIFORNIA/ WEST SIDE rappers, nigga, and continue sucking my clit! Just know that I got friends and family from Southside who I visit frequently, and his neighbor (same hood as Ja Rule, who is THE ONE THAT IS DOWN WITH PREMO) and the HOUSE he grew up in ARE PRETTY DESCENT. Have YOU ever been? LMAO. Nas, who grew up in Queensbridge got more street cred than that nigga, Fif. KNOW YOUR FACTS. YOU 3000 MILES AWAY FROM NY AND YOU TRYING TO SCHOOL ME? You watch too much TV nigga. Read a m*thafuckin book! & get your tongue out my ass. As much as I love it, i’m sure 50 would love it even more (as he has stated)! YEP…REAL GANGSTA. LMAO & SMH. THIS IS MY LAST RESPONSE TO YOU. YOU TOO DUMB FOR ME NIGGA.
I’M OUT.
July 23rd, 2007 at 9:36 pm
so u sayin ja was a real g??? fuck outta here bitch, tryna impress me bout how u got family and friends in queens, hahaha wow, that must definitly mean u know everything bout preme and 50 and their past….haha fuck outta here, the house he grew up in are pretty descent?? the fuck does that mean anyway???
July 24th, 2007 at 2:50 am
thats what it is…stop hatin on Fif…everytime i used to see that sh!t i was like damn thats foul….get that money from them crackaz
Gangsta!!!!!
July 24th, 2007 at 6:26 am
fifty is starting a new trend that now soon online advertisers have to break the artist off with some mulah to promote they ish
July 25th, 2007 at 4:55 am
big teeth bitch